Girls Rock SB + Amplify Announces Partnership with ZADIG&VOLTAIRE for Women’s History Month 2022


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{Santa Barbara, California} – March 10, 2022 – Girls Rock SB + Amplify Founder and Exec. Director Jen Baron is thrilled to announce an exciting partnership with ZADIG&VOLTAIRE, the iconic Parisian ready-to-wear and accessories brand, for Women’s History Month. Throughout the month of March, ZADIG&VOLTAIRE USA supports Girls Rock SB + Amplify by donating 10% of the proceeds for each full-price purchase made in its stores and online store.

Syryn Records, a youth-run record label and internship program offering teenage girls and young women a safe and challenging entry into the music industry, is the primary Girls Rock SB+ Amplify program to benefit from the funds. Syryn provides an inclusive, non-judgmental platform for the voices of young artists to be heard while amplifying their experience of musical expression.

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“We are thrilled with ZADIG&VOLTAIRE’s commitment to Girls Rock SB + Amplify,” says Baron. “There is great synergy between the brand and our programs, which have empowered over 11,000 girls, women and gender-wide people around the world through music education, creative arts, community and positive mentorship. since 2012.”

“Art and creation are engines of life. It was natural and important for us at ZADIG&VOLTAIRE to support the work of Girls Rock SB + Amplify during Women’s History Month – to empower young people to move forward in life and uplift them with music. – Cecilia Bönström, Artistic Director of ZADIG&VOLTAIRE.

For the campaign, ZADIG&VOLTAIRE called on Girls Rock SB + Amplify partner artists Zella Day, Ezinma, Louise Post of Veruca Salt and Nicole Fiorentino of The Smashing Pumpkins, as well as participants of the Girls Rock SB + Amplify Heaven Lee youth program (her), Ciel Choi (they), Mihret Knuth (her/her) and Charley Mae Wilson (her/her). Together, they modeled the ZADIG&VOLTAIRE ‘Bella’ t-shirt which sums up the mission of Girls Rock SB + Amplify so well with the words “girls can do anythingwritten across the front. Other notable Girls Rock SB + Amplify mentors include Garbage’s Shirley Manson, Chvrches’ Lauren Mayberry, Nik West, and Tegan and Sara.

The ‘Bella’ t-shirt costs US$98. It is now available in black and white in ZADIG&VOLTAIRE boutiques around the world and on zadig-et-voltaire.com.

About Girls Rock SB + Amplifier

Girls Rock SB+ Amplify’s mission is to empower girls, women, and human beings through music education, creative arts, community, and positive mentorship. Our vision is to provide a safe, diverse and inclusive space for young people. We envision an equitable world that celebrates creativity, embraces authenticity, and values ​​all voices.

Since 2012, Girls Rock SB + Amplify has been a pillar of support for over 11,000 participants worldwide, compassionately guiding them through creative instruction and eye-opening electives so they leave our programs with newfound confidence in their lives. authentic voice, as well as the self-confidence to pursue their own potential. Our programs are designed to use music and arts education as a vehicle for skill development in which participants ultimately learn to create safe spaces to be seen, to feel connected to their community, and to become resilient leaders.

About ZADIG&VOLTAIRE

Founded in 1997 by Thierry Gillier and under the creative direction of Cecilia Bönström, ZADIG&VOLTAIRE has become a globally recognized brand that embodies the rocker-chic style of its Parisian heritage. The brand has 400 stores worldwide in more than 40 countries.

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